Eveready Announces Layoff
Eveready East Africa Ltd (EEAL) has announced the layoff of 26 employees. This is due to the effects of an unfair trading environment as well as cost-cutting measures being undertaken to improve the company’s trading prospects.
EEAL operations continue to suffer from inaction by authorities to control imported zero-rated duty batteries as well as dumping of substandard batteries meant for other regional markets.
The Kenya Bureau of Standards (KEBS) has not effectively enforced proper battery valuation mechanisms to block importation of sub-standard batteries while zero-rated batteries continue to find their way into the market despite measures by the Kenya Revenue Authority to reintroduce a 35 percent duty on imported batteries.
EEAL continues to demand a fair trading environment through enforcement of all existing rules relating to importation and standards.
The Government in 2008 reversed its earlier decision to allow batteries from China into the Kenyan market duty-free. The notice denied duty-free access and declared minimum duty values on battery imports from China, but investigations continue to reveal that the batteries from China still gain entry without paying duty.
Eveready EA Ltd is currently streamlining its operations including introducing cost cutting measures to improve the company’s trading prospects.
About Eveready East Africa Ltd
EVEREADY is a leading manufacturer of batteries with the Eveready and Energizer brands commanding a market share of over 60 percent locally. EVEREADY markets the Schick brand of shavers in Kenya and the region. Energizer is one of the world's largest manufacturers of primary batteries and flashlights and a global leader in the dynamic business of providing portable power. Energizer is also the parent company of Schick-Wilkinson Sword, the second largest manufacturer of wet shave products in the world.
EEAL operations continue to suffer from inaction by authorities to control imported zero-rated duty batteries as well as dumping of substandard batteries meant for other regional markets.
The Kenya Bureau of Standards (KEBS) has not effectively enforced proper battery valuation mechanisms to block importation of sub-standard batteries while zero-rated batteries continue to find their way into the market despite measures by the Kenya Revenue Authority to reintroduce a 35 percent duty on imported batteries.
EEAL continues to demand a fair trading environment through enforcement of all existing rules relating to importation and standards.
The Government in 2008 reversed its earlier decision to allow batteries from China into the Kenyan market duty-free. The notice denied duty-free access and declared minimum duty values on battery imports from China, but investigations continue to reveal that the batteries from China still gain entry without paying duty.
Eveready EA Ltd is currently streamlining its operations including introducing cost cutting measures to improve the company’s trading prospects.
About Eveready East Africa Ltd
EVEREADY is a leading manufacturer of batteries with the Eveready and Energizer brands commanding a market share of over 60 percent locally. EVEREADY markets the Schick brand of shavers in Kenya and the region. Energizer is one of the world's largest manufacturers of primary batteries and flashlights and a global leader in the dynamic business of providing portable power. Energizer is also the parent company of Schick-Wilkinson Sword, the second largest manufacturer of wet shave products in the world.
Press Release
For more information, please contact Patrick Karanjah at Wildfire Publicity on
(+254 20) 20 11113 or 0722 81 8908
(+254 20) 20 11113 or 0722 81 8908
Energizer® Eveready® the 9 lives cat® logo Schick® Quattro® and other marks are trademarks of Eveready® Battery Company Inc. a US Company and are used under licence
© EVEREADY East Africa Ltd 2009. All Rights Reserved. Terms and Conditions Apply.
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